WordPress Blog

Simple Ways to Boost SEO Using Your WordPress Blog

WordPress is probably one of the best – if not THE best – content management systems to construct an SEO-friendly website. Not only is the platform simple to use, there are also thousands of plug-ins designed for WordPress. Another misconception about WordPress is that it’s only “Blog Management” software. Even though it is primarily designed as software for blogging, you can build excellent “non-blogging” websites with it – websites for your business, corporate websites, or even general information websites. Unlike “Articles,” Pages are displayed permanently in your navigation. Use the “Pages” functionality how to do social media marketing to build static pages about your business, such as “About Us,”,”Hours of Operation,” “Location”, etc. The reason for this is, any information that’s truly important to your customers should be in a prominent location. A potential customer should not have to dig deep into your website to find your location or your hours of operation. Search engines want to provide users with the best information, so they’re very appreciative of an effective website design. In order to build “authority” and “trust,” it’s important to blog frequently. My recommendation is to blog daily, but we know that’s virtually impossible when you run a business, social media marketing trends so try to blog at least twice a month. But the more frequently you blog, the better it is for SEO. Remember, “authority” and “trust.”Think of one person whom you consider a trusted authority figure. I bet you’ve listened to what they have to say, and I bet you just didn’t trust them after you met them for the first time. Your blog is no different, readers must be interested in what you have to say.

Configure Permalinks – Right out of the box, WordPress is very SEO friendly.

There are a few settings that you should enable to make it even more SEO friendly. As you configure your WordPress software, make sure the “Permalink Structure” (which is located in “Settings”) is set for “Post Name.” As you post, this will create URL’s that are based on the titles of your posts, instead of the default URL, which would look something like As you write, make the titles of your articles somewhat descriptive without overdoing it. When titling social media marketing new york your posts, think about how someone who is reading your article would title your article. Don’t just create a keyword-based title. Make it easy to read and remember.. For example, an article on a new hair care product should be something like, “Brand X Conditioner is Incredible for Body and Shine,” NOT “32oz Brand X Conditioner for Dry Hair, Normal Hair, Oily Hair, and Color Treated Hair is Incredible for Increased Body, Shine, Luster and More.” Nobody wants to read that, and trust me, Google, Yahoo!, Bing, and other search engines are smart enough to know that normal people don’t write that way. In the Plugins area, social media marketing pdfSelect a “Sitemap” generator (there are thousands of them). I use a simple one called “Google Sitemap XML,” and for authenticating your websites easily, a plugin called “Webmaster Extensions.”Register your website with both webmaster tools products, and submit your sitemap. Sitemaps make it easier for search engines to find all pages and blog posts on your website. In addition, Webmaster Tools help you identify potential problem areas on your website, and will even send email notifications with items of interest.

How To Increase Traffic To Your Business’s Blog

Blogging and SEO aren’t separate aspects of your business’s online strategy. There’s a major crossover between the two – your blog can boost your site’s overall SEO and SEO principles can boost the exposure and traffic that your blog gets. By creating SEO friendly content for your blog you significantly increase the likelihood of people finding your blog content through search engines, which are the biggest source of traffic there social marketing media is. To make your blog posts search engine friendly isn’t difficult. It essentially comes down to doing two things – creating content based on keywords that people are searching for and then including those keywords in the title and content of your blog posts. Those who have blogs consider it good practice to help other bloggers when possible, and the help that most bloggers want comes in the form of backlinks. The blog on your company’s website is the ideal place to reference quality content that you find on other people’s sites that you think visitors to your blog would also find useful. Those who run blogs typically keep a keen eye on where traffic is coming from social media for marketing and who is linking to them, so it won’t go unnoticed if you reference content on their sites. The more links and traffic you give others, the more you will receive back. No matter how great and shareable the content on your business’s blog is, if you don’t have connections and influence in the social sphere then you’ll struggle to attract visitors from social media websites. You need to use those sites not just as a tool to promote your own content, but also to make connection with others in your industry and to help them promote their content. As with linking out, as mentioned above, other blog owners will know if you’ve taken action on social sites to help them, and if they see that you’ve helped them, the chances of them helping you out in return are much higher. Spending just 10-15 minutes a day on sharing content and messaging people via social media sites is all it takes.

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