Social Media Guidance

What Social Media Guidance Means for Financial Services

By now it’s no secret that financial services companies need to adhere to FFIEC guidance regarding social media use. GREMLN customers are not only looking for social media compliance tools, but also guidance on how the tools specifically address their compliance needs. Here we’ve broken down the FFIEC rules into frequently asked questions, and shed some light how the rules apply to your social media and risk management programs. According social media marketing manager to the Federal Financial Institutions Examination Council (FFIEC) social media is any “interactive online” forum where communication takes place with or among customers, potential customers, the community at large, about or with financial institution. In our view, responsibility associated with the communications is directly related to the reasonable expectation of the people involved in the communication. It is reasonable for people who post on Yelp to think marketing with social media that their peers and the financial institution discussed will see and potentially respond to posted comments. It is probably not reasonable for people discussing customer service at their local bank while playing an online game, to expect that the bank would interact with and potentially respond to that communication.

Are Personal Security Services Needed for Executives?

When you think of personal security, the picture of the secret service may come to mind. The only problem with this picture is the fact that the need for personal security services is no longer only of presidential importance. Many executives now face the need for such security in today's society and here are some reasons why. Social media is a great tool for keeping in touch, drumming up business and sharing life's wonderful moments. However, social media marketing software social media also presents a security risk for top executives. Many top executives employ a generation that is constantly in touch with some kind of social media via tablets or smartphones. This makes the possibility of personal information being leaked to the masses very great. Top executives enjoy the perks financially but that makes them of great risk to such crimes as kidnapping. With social media fueling the fire, any number of people may know exactly where they are at all times of the day. As an executive, the probability that many more people know who they are than they actually know themselves is astounding. In a city like New York, executives are constantly in large crowds and any of the people passing may know more about them than they could ever think possible. This can cause these executives to become a target how to use social media for marketing in any social setting or even on private time. As mentioned earlier, social media opens this door and being in the "Big Apple" can create the perfect storm for crimes to happen. Executives are vital to their organizations and need to be able to fully focus on the job at hand. With personal security services, these executives can feel free to focus on what matters without worrying about traveling, being in large crowds or being found on a social media site. To learn more about this topic or any other security needs you have, please contact us.

Social Networking Assessments

Social networking, such as Facebook, Twitter, and MySpace, is a large part of how people and organizations interact with each other in today's world. Secure Ideas has been a leader in assessing how an organization makes use of social networks and the risks that social media poses. A Social Networking Assessment will identify the risks with the use of social networks, whether for marketing the company services, or allowing casual access by employees, and provide recommendations on methods, processes, and techniques to help minimize the risks. We can assist with the development of usage policies for your staff as well as with ways to securely implement their usage social media marketing courses within your network. Secure Ideas speaks around the country on a variety of topics related to security. Our staff is available for speaking engagements and briefings. Where a presentation is based on a specific topic, a briefing is more personalized to a client's specific needs and interests. ?Contact us on how we can help educate your technical staff and management on improving your organization's security posture. A leading IT and communications provider, today announced the launch of its new Secure WiFi™ service, featuring a top-rated Wireless Intrusion Prevention System (WIPS) ideally suited for multi-unit retailers, restaurants, healthcare and financial service providers. EarthLink Secure WiFi enables distributed enterprises with multiple locations to easily deploy and manage highly secure private and public wireless networks, connect with customers through their mobile devices and social media, and gather data for visitor social media marketing b2b analytics. With EarthLink Secure WiFi, enterprises can also support mobile point-of-sale applications and provide employees with access to corporate applications, training, and product and inventory information on tablets, smartphones or other devices. EarthLink demonstrated this new service at the January National Retail Federation Show in New York City with partner AirTight Networks, a global provider of secure cloud WiFi solutions.