What Is the Best Social Media Platform for Marketing Your Business?

One of the questions I get most often from authors—both new and experienced—is, “Which social media platforms do I have to be on?” There are a lot of ways to answer this question but I want to start by addressing the question itself, which is often phrased in exactly this way. The answer is: you don’t have to be on any social media platforms that you don’t want to be on. Social media can help you connect with new readers, raise your discoverability, and sell books, but it can also be a drain on your time, attention, and ideas. Social media is not for everybody, and not every platform is for every writer. So the first thing to do is let go of the guilt and pressure you feel social media marketing courses to be on every social media platform that exists, posting content in real time. Almost no authors can pull this off and it’s not worth losing your sanity to attempt it. I don’t technically consider blogs to be a social media platform but they always seem to get tied into this discussion, so I wanted to address them here. The number one thing to remember about blogs is that they are a LOT OF WORK, and that amount of work never really diminishes. When you start a blog, you are essentially starting the equivalent of a one-woman (or one-man) newspaper and giving yourself the job of creating all new content for it. You may think you have blog ideas aplenty, but will you still want to be writing new posts every week six months down the road? There are a couple questions you should keep in mind when considering starting a blog: How much extra time do I have to write? Will my blog have a specific theme or focus? A helpful thing to do is to sit down and create a list of 20 blog post ideas, and see where that gets you. If you find this exercise fun and can’t wait to start writing some of your ideas up into posts, a blog might be a good platform for you. But if getting social media marketing b2b to 20 ideas is a bit of a struggle and you can’t see yourself doing this kind of thing for a couple of hours each week, a blog might not be right for you. A big thing to keep in mind about blogs is that if you want to get the most out of your blog, the time demands go way past writing the posts themselves. It takes time and effort to build a blog readership, and requires a good deal of marketing. So if you begin a blog, you will also probably want to be on Twitter and/or Facebook so you can use those platforms to share your content – otherwise you’re just putting your great content into the black hole of the Internet.

Which Social Media Platform Is Best For Your Business? - Creative Content Company

We meet up with many clients to offer them social media training and we are often asked the same question – which social media platform is best for our business. In this article we tell you, in our opinion, which social media platform is best for each different business. There is no one answer to this question. For each and every business, this question will be answered differently. A good first step for any organization is to visit social media marketing for small business This site allows you to register your brand name across more than 500 social networks. This will help to ensure that your name will be registered where you need it to be, regardless of which platform you end up deciding is right for your brand. And for those that you may not need to use right away, your brand name remains protected from squatters. Consequently, Knowem also has one of the most comprehensive lists of all of the social networks on the web, so it is also a good place to look for networks beyond the obvious Facebook, Twitter, Google+, etc. That said, it's a pretty safe bet to say that nearly everyone should have a Facebook page. With over 1.19 billion active monthly users (as of Sep. 2013), it’s quite likely you will find a healthy number of your customers here. You may find social media marketing job description the same thing in Twitter. Another tool to help you narrow down the "where" of your social strategy is to go on a bit of a listening journey. Use one of the many social listening tools to find out where your customers and greater industry are having relevant conversations. This insight should help uncover where it makes the most sense to set up your presence.

THE BEST SOCIAL MEDIA PLATFORMS FOR AUTHORS

About 99% of marketers say that they market their businesses using social media. But the social networks they prioritize differ for business-to-consumer (B2C) marketers, compared to business-to-business (B2B) marketers, according to a recent survey from Social Media Examiner. Facebook is without a doubt the ideal platform for B2C marketers. In fact, it is ranked top by roughly 67 percent of B2C respondents whilst about 11 percent of B2C respondents prefer blogging, marketing and social media and only 10 percent of B2C respondents think tweeter is good for B2C marketing. The fan page is quickly replacing the personal fun page. It is easier to personalize a fan page in more ways than a personal profile. Fan pages can be personalized in more ways than a personal profile, and, as of lately, anyone can post comments and even share stories under the company name rather than using an individual name. This is perfect for using several people to handle the communication of a business online. But, according to the recent report from B2B content marketing 2015, LinkedIn rules the B2B roost. The study indicates that about 94 % of the B2B businesses use LinkedIn, with B2B marketers seeing the social platform to be the most effective. Although it is evident that both social media marketing salary Twitter and Facebook have come miles with their targeting and social advertising competencies for B2B, LinkedIn still stands to be more relevant for B2B marketers for several reasons, one: A bigger chance of targeting your audience. Devoid of the distractions Twitter and Facebook bring along, LinkedIn provides a much better platform on which to interact with the right prospects. Well, this is very important because you clearly want a more focused tactic in your campaigns when you are spending money.