Social Media Strategy & Consultation

Social media is constantly evolving and changing the way we do business and interact with each other online. Today it is more important than ever for your brand to actively monitor and cultivate your online presence to ensure a positive online reputation. An effective social media strategy can help you improve your communications, meet business goals, and complement your current online presence by driving traffic to your website and gaining links for search engine optimization (SEO). Need help with social media? We're passionate about helping you understand, develop and execute smart social media strategies to social media marketing plan template achieve better online marketing results. Our knowledgeable and qualified online marketing team has extensive experience developing comprehensive social media plans for online collaboration and brand growth. From social media planning to implementation to social media management, we focus on integrated solutions that are creative, strategic and measurable to help you connect with your target audience. We understand that every company is different. That's why we'll focus on developing a social media marketing plan that's tailored to your specific needs. We work with you behind-the-scenes or on an ongoing social media marketing world basis to help you develop and execute successful social media campaigns that help you meet your business objectives. Based on your needs and available resources, we can be as hands-on as you need us to be and can customize an online marketing services package just for you.

Stop Guessing: Here’s a Social Media Strategy That Works

Everyone makes it sound so easy. Post a few times on Facebook, Twitter, or LinkedIn, and the traffic will pour in. In reality, it’s not easy. And like with anything else, you need to spend some time learning how to do it properly. I assure you it’s possible. My nutrition blog case study received over 9,000 visits from Facebook alone last month, despite being a new blog. But as I noted in that second-month update, it could be doing even better. My friend Mike, social media marketing tips who is running the site, is a really smart guy, but it’s still taking him some time to really understand how to use social media to its fullest potential. You should care about social media traffic because it is one of the biggest referrers of traffic at your disposal. In early 2015, social media traffic made up 31% of overall traffic. While those other percentages might seem relatively small, remember that this study looked at a wide variety of sites. Given that the rest of the networks are less popular and more niche-specific, the results aren’t very surprising. For certain sites in the network of sites analyzed, social media marketing tools the other networks would have made up a larger proportion of overall visits. Don’t forget that this is quality traffic. While some types of social traffic have a reputation for being hard to convert, overall, social media traffic is very engaged.

Why Your Business Needs a Social Media Strategy

In this age of the empowered customer, a deliberate and planned approach to social media helps companies keep their fingers on the pulse of what's important to their customers. Companies that embrace social media as a central part of their strategy quickly realize social media is not about pushing out promotional materials to their audience. It's about having collaborative interactions with customers,marketing social media prospects and even employees - allowing these companies to gain valuable insights, solidify long-lasting relationships and cultivate customer advocates. Businesses with a strategic approach to social media have a competitive edge. They're tapping into customer information available in social networks, engaging with customers more quickly and robustly than their competitors, building business models that are flexible to accommodate and embrace customer change in near-real time, and leveraging cloud services and automation to give them more time to focus on customer communications. The data is clear: businesses achieve greater results and satisfaction when they take a benefits of social media marketing more comprehensive approach to social media. Rather than using social media as a single-point solution, they incorporate it into many aspects of their business: using it as a resource for data, a tool for relationship building and sales, and as a feedback loop for product improvements. A more comprehensive approach to social media allows businesses to combine what is effective with their traditional processes and what is effective with social media to create better processes to satisfy the customer.